THEO will be participating in the “Baumkuchen Expo 2026 at Sogo Hiroshima”!

THEO will be participating in the Baumkuchen Expo, which will be held at the Sogo Hiroshima Store from Wednesday, May 20, 2026, through Tuesday, May 26, 2026!
Freshly baked baumkuchen from THEO will be sold at the event.
If you purchase a freshly baked baumkuchen and follow THEO's Instagram, you will receive a "baumkuchen ear" at this booth! (*One piece of the baumkuchen ear divided into 8 equal parts will be given away on a first-come, first-served basis each time.)
In the local baumkuchen section, visitors can also purchase baumkuchen baked at THEO, which are sold throughout Japan.
We look forward to seeing you there.
Local baumkuchen THEO installation location Exhibitors
- Yuhi Terrace
- "Tomita's Egg Baumkuchen"
- Kobe Portopia Hotel
- Portopia Honey and Lemon Baumkuchen
- English Garden Rosebery Tawada
- Earl Grey-scented English tea baumkuchen
- Awa Kanko Hotel
- AWAKAN BAUM with indigo powder
- patisserie AKITO
- Milk Jam Baum.
- 31°C LINE Hanako
- "Ultimate Tankan Baum"
- "Petit Ta Petit
- "Baumkuchen 'Sachi'"
- Rice Sweets & Cafe "Rice Cracker
- Yamada Nishiki Rice Flour Rice Cracker Baum
- obelkampff
- "Chocolate Baumkuchen"
- Patisserie L'atelier de Massa
- "Luxurious Baumkuchen with Vanilla and Fermented Butter" *THEO is assigned to Oberkampf.
Baumkuchen Exposition.
Venue: Sogo Hiroshima Store, 9th Floor Event Hall
Dates and Times: Wednesday, May 20, 2026 – Tuesday, May 26, 2026, 10:00 a.m. – 7:30 p.m.
*The venue closes at 5:00 p.m. on the final day.
*Please note that business hours and various events may be subject to change due to various circumstances.
Baumkuchen Exposition Official HP
