THEO will participate in "Baumkuchen Expo 2025 Sogo Hiroshima"!

THEO will participate in the Baumkuchen Expo to be held at Sogo Hiroshima Store from March 19 (Wed) to March 24 (Mon), 2025!
Freshly baked baumkuchen from THEO will be sold at the event.
If you purchase a freshly baked baumkuchen and follow THEO's Instagram, you will receive a "baumkuchen ear" at this booth! (*One piece of the baumkuchen ear divided into 8 equal parts will be given away on a first-come, first-served basis each time.)
In the local baumkuchen section, visitors can also purchase baumkuchen baked at THEO, which are sold throughout Japan.
We look forward to seeing you there.
What are the "ears" of a baumkuchen?


Both ends of a baumkuchen are called "ears", and only two can be obtained from one baumkuchen. It is difficult to sell as a product because of this...
Please take this opportunity to visit the Baumkuchen Expo at Sogo Hiroshima Store and try the "ears" of the extremely rare baumkuchen.
Baumkuchen Exposition.
Venue: Sogo Hiroshima Store 9th Floor Event Hall
Date: Wednesday, March 19, 2025 - Monday, March 24, 2025 10:00 - 19:30
*Close at 17:00 on the last day.
*Please note that business hours and various events may be subject to change due to various circumstances.